Where is your focus? What message are you conveying?
Whatever you are doing in your life or business, perhaps consider the message which is behind the following google research that I have recently done with one of our Certified Wealth Mentors George Vieth whilst "word-smithing" how we define our own values and brand messaging. This may help you re-define your own messaging in terms of focus, simplicity and connecting to what people are looking for.
For us, it very much clarified the Financial DNA brand promise is that "we guide and give you the education to help balance your life and money". This is very consistent with our "Understanding People before Numbers Philosophy".
We did a very simple google search of how many websites the following words were listed on:
Life 1.3 Billion Websites
Family 833 Million Websites
Plan 745 Million Websites
Guide 699 Million Websites
House 697 Million Websites
Money 678 Million Websites
Education 661 Million Websites
Children 516 Million Websites
Financial 430 Million Websites
Relationships 410 Million Websites
God 343 Million Websites
Risk 320 Million Websites
Balance 317 Million Websites
Financial Plan 347 Million Websites
Knowledge 355 Million Websites
Savings 215 Million Websites
Goals 196 Million Websites
Youth 190 Million Websites
Behavior 179 Million Websites
Business Owner 156 Million Websites
Coach 133 Million Websites
Retirement 108 Million Websites
Investing 98 Million Websites
Charity 98 Million Websites
Wealth 95 Million Websites
Align 95.5 Million Websites
Personality 78 Million Websites
Advisor 77.5 Million Websites
Wisdom 77 Million Websites
Entrepreneur 50.3 Million Websites
Mentor 43.8 Million Websites
Philanthropy 14.8 Million Websites
I would be interested to hear your thoughts on what this means to you.
Thursday, January 10, 2008
LIFE IS MORE IMPORTANT THAN MONEY
Wednesday, January 9, 2008
WHO ELSE REALLY WANTS TO PLAY GAMES AND MAKE MONEY?
By: Geoff Morris
Are you one of these people that have become addicted to on-line gaming?
Do you relish in the thrill of being able to pit your skills, not just against an on-line game, but against a worthy opponent who is also on-line at the same time?
How about joining in an online tournament across the globe?
Have you become so finely attuned to online gaming, that anything apart from the latest, coolest, and most challenging games, bores you to tears?
Have you been to an Internet CafĂ© recently, and seen many of the booths occupied for ages while on-line games are taking place with much gusto (or perhaps you have been the one that was waiting ‘patiently?' for your turn, or even trying to get in to send an important email).
Well, if you are one of these Gamers (do we have a word yet for an over-enthusiastic on-line games player?), do you ever have a pang of remorse about how much time you spend on this drug-like craze. No, of course you don't, but check this out…
Would you believe that there are sites out there now that can offer you not just an opportunity for you to indulge in your favourite pastime, but also turn it into genuine money making home business?
Wow! Imagine that! When you get shouted at by your boss / partner for ‘wasting time in front of that screen', you just turn round and say ‘but it's my job…'
Imagine telling your boss late (i.e. you roll in at 10.30 am) on one Monday morning that you just can't find the time to come to work any more… you're too busy trying out the latest, coolest, and mind-challenging game to have a boring day time job any more. Anyway, you're making more money with your favourite pastime…
If any of you are having a pang of conscience right now, forget it! The US Government, in a recent survey, stated that ‘short periods of high intensity, challenging games actually stimulate the brain, making productivity at work increase, not decrease'.
The point is, that this phenomenon has become so big, it cannot be hidden away. The ground swell for on-line games has become unstoppable, as more and more of us have a greater amount of leisure time, more and more of us are taking part in this activity.
Bear in mind, we are not talking about gambling here, we are talking about actual games that have a great deal of skill involved, not just luck as in ordinary gambling.
As an active Gamer, you will be aware of the vast amounts of information contained on thousands of Games Forums and Chat Rooms, and if you are not an avid Gamer, then the language you will encounter may take some translation (not just from spotty faced teenager, but also the granddad in the next booth to you!).
So how can you possibly make a home business out of all this? I mean, to meet the quite strict gaming rules, stakes on games can not be more than around $10-$15 (although tournaments can be a lot higher).
But look at the way technology has moved to provide you with all the tools you need for effective on-screen performance. Next to porn sites (which I don't recommend) these games sites are driving technology forward, and with the surge in interest, comes masses of traffic to these sites.
Now, not to get too technical here, but the way to a successful web site is to enable masses of visitors (traffic) to come to your site very day. Alexa.com is showing about 4 times more traffic to some gaming sites than Virgin Atlantic, Ford, and Visa.
So, if you can the identify a Gaming site that combines all the latest, coolest on-line games, with people being able to identify who is available to play at any time, using a social networking facility, and an excellent and easy to understand pay plan, then join it while you can. Get in at the beginning, before millions join after you, locking in your (expanding) income stream while also enabling you to play the best games against the best opponents on the web ( in fact - in the world).
Some of the world's biggest network marketers are calling this phenomenon the next MySpace, YouTube, Google, EBay.
Look around carefully, as there are a number of sites in pre pre-launch right now, and although many of us may have missed massive opportunities in the past (who wanted Microsoft shares in the 80's at $1?), now is the time to search the net, and join one of a number of fledgling sites that will not remain embryonic for very long. Then, as they grow, so does your business and its ‘Goodbye to your Boss, Hello Financial Freedom.'
Tuesday, January 8, 2008
MAKE MONEY WITH TOP SEARCH ENGINE RANKINGS
By: Calvin Leonard
Its no secret that Google gets most of the traffic on the internet, followed closely by Yahoo and MSN back in third place.So if we're going to beat the next guy at getting some free search engine traffic what is required and where would you start?
Well first of all you have to realise that you aren't likely to rank at the top of most keywords overnight, infact it can take months of hard work to rank for high traffic keywords so the key here is to start with keywords you can target that don't have a lot of competition.This makes your job 50% easier before you even load a page to the internet.
Next lets look at the specific engines, google takes the longest to rank for out of the top 3 so I like to look closely at MSN search because my experience tells me that even though they dont get anywhere the same amount of traffic I can rank higher and faster here.So my first port of call is to do keyword research specifically with MSN in mind.I use a few tools here but by far the easiest way to do this is to use the free keyword reseach tool at digitalpoint.com .Here you can check keyword patterns and traffic patterns for your desired keywords to see how many searches are performed in the major engines, and also to find spin off keywords you probably would'nt have considered before.You can also check both Overture and Wordtrackers results against each other here to get a feel for how the traffic patterns are going to be for a top rank with your selected keyword.
A rule of thumb I use for MSN is that the traffic for any keyword I search in digital points tool is divided by approx 3-4 to give me an idea of the traffic in MSN.So if my desired keyword had 1000 searches per day according to both Wordtracker and Overture then I can confidently say a number 1 rank in MSN should provide about 300 searches.This doesnt mesn you will get 300 hits , in fact you may only get about half the searchers hit your site through MSN or any search engines for that matter even if you rank # 1.
So now I can confidently say a top rank for that keyword will provide approx 150 hits or visitors per day.So now we have chosen a keyword that looks good whats next?
Check out the competition on MSN.Theres no point choosing words that you realistically will never rank for .The competition pays big money to be at the top so unless you have the same budget stay away from that game.Those so called gurus of the internet will squash you .My reccommendation is to rank for terms that have less traffic and thats easier to get to #1, especially in MSN.
So what am I looking for when it it comes to my competition ? well we all know that relevant , theme related inbound, 1 way links from authority sites are the easiest way to rank # 1 or top 10.
In fact it doesnt take too many high quality inbound links to rank for thousands upon thousands of terms.So here is where the fun begins, After you have uploaded your site and optimised the page with all the relevant html tags etc then gathering links to your page is the single most important task you can undertake to rank.I am not an authority on link gathering but here are a few suggestions.
Write high quality articles about your chosen subject or pay someone to write articles , then submit them to the free article directories, here your article will be picked up by other webmasters and placed on their site with your link on them, This can create many many 1 way links very quickly for your page.
Approach other webmasters in your chosen topic and request link exchange(I personally dont do this as its boring and outdated and honestly is very time consuming)
Use social bookmark sites like del.ici.us to get your content out there and also to get you links from your tags.The search engines love social bookmark sites, I use about 25 of them and they always provide high quality 1 way links, and often with very high PR.
Write a blog about your site and link to it then feed that blog using rss or other syndication methods.this can also provide 1 way links and better results in the search engines.
Buy links. Yes buy them , a few high quality , related links with good Google Page Rank will help massively.
These few ideas I use every day and many more to get traffic and beat the next guy in the engines, especially MSN.
So there you have it a few small ideas to get you moving so go forth and "make money".
So the only thing left to do after you have achieved a top rank for a number of keyword terms is to make money from them and here are my top two ideas for making money that I use everyday.
1) Google adsense, Sign up free and place the ad code on your page and you will earn a share of each and every click visitors make from those ad blocks.
There are dozens of other places you can earn on a "pay per click " basis but Google stands out head and shoulders above the rest in my opinion.
2) Affiliate marketing, If your site or page is about losing weight, then sign up free as an affiliate to any one of hundreds of sites that sell these type of products .Then place a link on your page which has your personal code embedded into it and if a visitor clicks on your link and decides to buy then you will recieve a share of that sale.Sometimes as high 70% of that sale.
So there you have it, now go out there and make some money online, because if you dont I will do it for you.
